Year 2 – Week 51 – Complacency is a terrible bed fellow

Don’t let your special character and values, the secret that you know and no one else does, the truth – don’t let that get swallowed up by the great chewing complacency.  Aesop

Good morning Readers and welcome!

I recently applied to work for a certain non profit organisation here in my town.  As you know as Virtual Assistants (VAs) we don’t do interviews as we are no longer employees as such but small business owners.  In my country as the VA industry is new and relatively unknown I applied for the position on my business letterhead and offered to work as a VA rather than an employee.  I was invited for an interview which I asked to take the form of a presentation.  Panic stations ….. “Am I doing the right thing?”  “What if they don’t “get” what I’m doing?”  “Am I wasting my time?”  Then I remembered the limiting beliefs that I wrote about last week and decided to go for it.  I typed up what I wanted to say, practised it by myself and in front of one other person (till the cows came home) and prepared a presentation pack containing my business card, information leaflet, 101 Ways to use a VA, Benefits of using a VA, Infographic on how to use a VA and my rates sheet.

It went well from my point of view.  This is the type of comment I had:  “I wish you well trying that in this town”;  “This town is different from any other town and I don’t think you’ll come right” or something along those lines.   What I can tell you about my town is that business is very complacent.  If you phone for a quotation today you will phone again tomorrow and the next day and the next day and eventually the quotation will arrive.  When you do find someone that quotes quickly and arrives on the designated day to do the work that person / company goes into your folder of “use again”.  The folder of “don’t use” is growing quite thick because business just doesn’t seem to mind one way or the other whether they get the work or not.

Complacency is not a good thing to run your business on.  Dictionary.Com defines complacency as follows:  “a feeling of quiet pleasure or security, often while unaware of some potential danger, defect, or the like;  self-satisfaction or smug satisfaction with an existing situation, condition, etc. “

Are you responding to emails quickly?
Do you turn work around quickly?
Are you returning phone calls quickly?
If you find information that is pertinent to a potential client do you let them know about it and gradually win them over before the next VA has a chance to?

Are you so successful that you’ve become complacent?  Has a complacent attitude distracted you from the drive and enthusiasm that you started your VA business with?   If you are in bed with complacency how about replacing it with a gutsy drive and kick-ass attitude?  Complacency often creeps up unawares but we need to be vigilant and kick it out.  Please know that I am speaking to myself here as well.

The tragedy of life is often not in our failure, but rather in our complacency; not in our doing too much, but rather in our doing too little; not in our living above our ability, but rather in our living below our capacities.  Benjamin E. Mays

See you on line,
Lynne

Katlyn Virtual Assistants
Website: http://www.katlyn.co.za
Facebook Business page: http://www.facebook.com/KatlynVirtualAssistants

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